Effective Date: [10/07/2026]   |   Business: VRIHORA (by HRV Trends)   |   Ahmedabad, Gujarat, India

VRIHORA periodically collaborates with content creators and influencers on a barter (product-for-content) basis. This policy outlines the terms applicable to such collaborations.

10.1 Eligibility

• Open to Instagram creators of any follower count, with genuine engagement and content relevant to fashion, jewellery, or lifestyle
• Creator must have a public Instagram account at the time of collaboration

10.2 What Is Offered

• One (1) product of the creator’s choice (within an agreed value range), shipped free of cost
• No monetary payment or commission unless separately agreed in writing

10.3 Creator Commitments

• Post at least 1 Reel or feed post featuring the product, tagging @vrihora and mentioning VRIHORA by name, within 7 days of receiving the product
• Content must be honest and non-misleading; creators are free to share genuine opinions, including constructive feedback
• As per Indian advertising norms (ASCI Guidelines for Influencer Advertising), sponsored/gifted content must be disclosed using labels such as “#collab”, “#gifted”, or “#ad” as applicable
• Content must not contain defamatory, obscene, or misleading claims about the product

10.4 VRIHORA’s Commitments

• Ship the agreed product within 3-5 business days of confirming the collaboration
• Not demand editing rights over the creator’s genuine opinion, beyond factual corrections
• Repost/share creator content on VRIHORA’s own channels with credit to the original creator

10.5 Non-Delivery of Content

If a creator does not fulfil the agreed content commitment within a reasonable extended period (14 days), VRIHORA reserves the right to decline future collaborations with that creator. This is a goodwill-based program and not a legally binding commercial contract unless a separate signed agreement exists.